Making money online with Reddit:

Let's find out how you can make money online with Reddit

In general, taking advantage of social networks, such as Facebook, Twitter, and Instagram, can represent a valid earning opportunity, but also the possibility of marketing, and investing a minimum capital.

In recent years, another social network has established itself and is constantly growing in Italy, already used in the rest of the world, especially in Canada, the United States, and Australia. This is Reddit. Also in this case it can be exploited to earn, but let's see, first what it is.

What is Reddit?

Reddit is defined as a social news aggregator. Put simply, it's a great repository of news and information. It was founded in 2005 by 22-year-old Steve Huffman and Alexis Ohanian, respectively computer scientists, and entrepreneurs.

Eighteen months after its launch, the site was bought by the Condé Nast publishing house, which publishes the magazines: GQ, New Yorker, Vogue, and Wired.

Since 2008, Reddit has become an open-source project.

Since 2012 the CEO is Yishan Wong, who was one of the first users to sign up.

Reddit is a large community, in which there are about 200,000 created communities or sub-communities of all kinds, which are called subreddits and which deal with a certain topic or a specific theme. There is, for example, the sub-community of technology, in which the focus is precisely on technology, or more techniques inherent to coding (programming) and hacking.

How does it work?

Redditors, i.e. users choose which stories or discussions they deem most important to them. Each story can be commented on and judged positively ( upvote ) and negatively ( downvote ). In addition, information, context, and humor can be added.

The "front" is the main page of Reddit (it would be the Facebook wall).

The Redditor can choose to view four categories of news, including:

• the most popular;

• the most recent;

• the top of the month;

• the top of the week.

Anyone can create a community. Each subreddit is independent and moderated by a group of volunteers.

How to make the most of Reddit?

First of all, it must be considered that the typical behavior of the Reddit user is very active, spreads the content that he considers most interesting, is informed a lot, and is usually a technology enthusiast.

Consequently, this allows sponsorship of a message, product, service, or even oneself. Not only that, Reddit can represent an ideal place for viral diffusion, also because there are 80 million visitors per month for a total of four and a half billion page views.

Furthermore, for greater visibility, it is possible to create sponsored messages, usually placed in the first position on the front page.

The benefits of using Reddit

The main benefits of using this social news aggregator are listed below:

• Reddit responds to a democratic logic, therefore, the contents increase in notoriety, thanks to the votes of the Redditors. As a result, the content can become very viral. To cite an extreme example: Barack Obama published a speech in August 2012, which became the most clicked page of the year, with 5,598,171 views.

• With the subdivision of Reddit into multiple categories, the user can choose to send the content to specific niches, thus being able to give a direction of the message to the chosen target of the community.

• Creation of a certain event, defined as AMA (Ask Me Anything), in which it is possible to answer the questions of all interested parties, concerning one's topic of discussion.

The disadvantage …

On the other hand, the low propensity of subscribers to explicit advertising, compared to other social networks, can represent a disadvantage. Therefore, it is necessary to pay close attention to the promotion activity, trying to sponsor in the appropriate spaces or with adequate content marketing techniques.

Website: https://www.reddit.com/