How to make money with Partnerships

If you think getting Partnerships is easy, you are right, it is. Now we will try to understand, which will be the one that best suits each of us to start earning with partnerships. The Partnership on YouTube, for example, offers the possibility of earning to all the people who create quality and non-quality content, and who will have some success, by rewarding the most followed videos and allowing those who produced them to make money. online, placing advertisements on top of the videos.

What is the Partnership?

First of all, you will have to understand, what is the YouTube Partner Program, which is nothing but a program that will allow you to earn advertising exposure, on the videos you will produce and publish. Thanks to the Partnership, you will be able to get several additional features, in addition to the normal banners, the most important is that of the scheduled videos, that is, on what day and at what time, publish the video that you have previously produced and uploaded to your channel.

Different types of advertising

There are various types of advertising, but first, it will be important to understand what banner advertising is. By banner advertising, we mean the publication of commercials and advertisements on other sites. The banner is one of the main tools of online advertising. Allows the advertiser to convey his promotional message on the web, the banner integrates a " call to action " function. Users interested in the message can click on the banner to visit the advertiser's website, or directly on the page relating to the advertisement ( landing page ). Another characterizing aspect of banner advertising is its measurability in terms of impressions and clicks. The banner still represents an important share of advertising investments on the internet today. Much of online advertising is conveyed through banners.

The formats of the banners

The advertising banners have standard formats, there are different types of banners and different sizes, ranging from:

- From the long horizontal format, which usually measures 728 × 90 ;

- to the square format, which usually measures 300 × 250 ;

- the long vertical format, or a skyscraper, which usually measures 120 × 600 ;

- to the small rectangle format, which usually measures 120 × 60.

It is advisable to place banners visibly on websites and target them, ie those visited by your potential customers.

It is very important to know the profile of your users, to know how to intercept it on the web because this will significantly affect the final result of your advertising campaign.

Finally, it will be necessary to purchase the banner spaces. Once you have identified the target websites, or in this case your site or blog, in which to publish the banners, you will have to contact the advertising agencies, or online publishers to negotiate the cost of the publication. The purchase price of the banner space can be negotiated in pay per impression, i.e. for the number of banner views, or by purchasing the banner space for a certain period, such as, for example, a week, a month, etc.

There are different types of banners, such as, from a technical point of view, it can be composed of an image in GIF or JPEG format, a multimedia application developed in Flash or Java, a javascript program, etc. Banner images can be static or animated. Based on the animation, the banners are classified into:

- Static banner: the static banner is made up of a fixed graphic image;

- Animated banner: the animated banner is made up of several graphic images displayed in sequence. The animated banner is also called a dynamic banner;

- Pre-Roll Banner: or advertising in video format. This is a short video clip, which may last from 15 to 60 seconds, and will appear before the main video begins. These advertisements with exposure alone will guarantee a fixed income, which compared to the percentage that will be given to YouTube, you will be able to earn about 55%.

How to get the Partnership?

To become a partner, there are in particular two possibilities:

- First, you can get it directly, through YouTube, so it is a direct affiliation to YouTube, where there will be no initial costs. YouTube, will pay by check, or direct credit to the bank account;

- The second, however, will be possible through the Network. The Network is an external company, which sometimes collaborates directly with YouTube, and which can provide the Partnership to users. You will be able to have access to all the functions that you would have with a direct YouTube Partner, indeed you will be able to access all the functions more quickly.

There are the costs of the service, they will take a percentage of your earnings, for example, compared to the total cost of 55% that you would earn with the direct affiliation on YouTube, in this case, you will have to give on this 55%, a percentage variable, which can range from 30% to 45%, depending on how much you will earn, because the ratio will be that the more you earn and the more the amount to be paid will be less, and vice versa, the less you will earn and the more the amount to be paid will be greater. With the Network, you will be able to take advantage of further advantages, not only that of obtaining the Partnership more easily, but it will also allow you to have greater assistance, both for setting up the channel and for getting further advice. The network will be able to provide.

 The problem is that not all networks allow you to take advantage of the assistance service, in the sense that not all networks take care of and dedicate themselves scrupulously to this aspect.

It will be important to understand right away, that the Networks will not be able to guarantee the success of your channel, but you will have to be mainly you to believe in your idea. One piece of advice is not to rely on those Networks that tell you, and above all, promise you to become famous immediately, without having to commit.

What will be needed to obtain the Partnership and therefore be able to earn, will be to open a Google AdSense Account the steps to enable the AdSense Account are very simple and everything is guided, thanks to the procedures that Google makes available on the site.

Which will be the one that best suits our needs?

You will have to pay attention to what type of Network you are looking for because the Networks are all different, there are some for all tastes, such as, for example, those that provide services dedicated to gameplay, based on video games, or specialized ones. about music. Networks allow you to publish videos, images, etc., without infringing copyright, that is, those products that are covered by copyright. Some Networks are specialized for certain sectors, even from the point of view of Marketing, where they take great care of the advertisements that are displayed in the channels, for example, if your channel is dedicated to the theme of nature or even gardening. , the Network will install on your channel, for example, advertisements relating to gardening products, and this service cannot normally be obtained with the direct Partnership.

Then there are generalist Networks, many of non-Italian invoices, where the problem of these is that they are unable to give that kind of assistance dedicated to the Italian market, because, for example, if you make videos in Italian and you are in Italy, you will need to contact an Italian Network. Each Network has its own rules, so it is advisable before registering, to see and consult directly on the site which rules will be followed, and it is also advisable to check which requirements are necessary to register.

Finally, if at the beginning you do not feel safe undertaking this path alone, for example, you will be afraid of having problems with the channel, and if you think you will not be able to have the necessary knowledge to manage correctly, such as, uploading a video, the advice is to contact a Network, but if instead, you prefer to earn more immediately, and you feel safe, you can directly relate to YouTube, therefore, create the Partnership with YouTube without deviations, and finally here,

the advantage will also lie in the fact, for example, if companies are interested in your channel, they will contact you directly.